Content Marketing Manager
About edays
edays is the world's smartest absence management software. Over 1,400 companies across 120 countries, in 25 languages, trust edays world-class platform to deliver absence management in their company. We exist to transform the world's approach to absence and to change how businesses and their people experience it. We do all this from our beautiful offices right here in the center of Nottingham.
We're human-centered.
Our team is one of real people with real lives. We get that. That’s why we celebrate the moments that matter in your life with perks that allow you to ‘live your best life’ – like winning at work or taking time off to recharge or move into a new pad. There is no in-crowd, no politics. Come as you are and exactly as you are not. We all belong. We say what we mean, and we do what we say. We are one team – regardless of your role or department. Everyone plays a critical part in making the magic happen for our customers and us.
About the role
We are looking for a talented and creative Content Marketing Manager to take full responsibility of our content marketing execution - including social media, short form/long form content, and lead magnets (such as eBooks, webinars etc).
Our ideal candidate is a creative guru, with a writing background. You should be able to develop engaging and compelling content to attract and retain customers. For this position, it’s also essential to be up to date with new technologies and marketing trends.
It would be advantageous to have some knowledge, or a background within the HR sector.
Overview of the role
- Design content marketing strategies and execute these
- Undertake content marketing initiatives to achieve business targets – MQL/lead generation
- Collaborate with design, product and wider teams to produce high quality content such as eBooks, downloads, online/physical events & lead magnets
- Develop editorial calendar, delegate tasks as needed, and ensure deadlines are met
- Deliver engaging content on a regular basis and support eday’s vision to be the leading voice in absence management
- Edit, proofread and improve existing content
- Optimise content for SEO
- Analyse web traffic metrics to better understand which content is working and report back to the team.
- Receive customer feedback from surveys and generate ideas to increase customer engagement; such as guest blogs, surveys, reports and webinars
About you
Essential:
- Proficiency in MS Office and WordPress
- Understanding of web publishing requirements
- Editorial & creative mindset with an ability to predict audience preferences and trends
- Hands on experience with SEO and web traffic metrics
- Expertise in social media platforms (LinkedIn, FB/Insta)
- Project management skills and attention to detail
- Excellent communication and writing skills in English
- Experience in design
Desirable:
- Experience using Adobe CC/Figma or similar
- Experience with Content Marketing
- A degree or equivalent in marketing/journalism or CIM
- Bi-lingual (Spanish, French or German)
- Experience writing advertorials/press releases in an audience-driven TOV
Our benefits - more than just free fruit
- 28 days annual leave, plus bank holidays.
- 2 additional 'ME' days to support your wellbeing
- Dedicated training budget up to £1000
- A strong learning environment where you will be supported to learn and grow
- Calm Subscription
- Reward gateway access
- Department
- Marketing
- Locations
- Nottingham
- Remote status
- Hybrid Remote
Nottingham
Work Perks!
-
Learning Matters
We are here to support you in your development so you can grow in your career. You will have £1000 learning budget per year, as well as 5 paid training days throughout the year. We use Insight Discovery and are obsessed with coaching, so you have everything you need to develop your skills. -
Absence Matters
We practice what we preach and lead from the front. We offer 28 days annual leave, plus bank holidays. In addition to that, we offer 2 Me days, unlimited compassionate leave, and parental leave that encourages you to spend time with your family and focus on the things that matter - all in place to ensure you always have the time you need to live your best life. -
Experience Matters
We have an environment that allows you to bring your real self to the workplace and we want to celebrate your life journeys - whether that is a wedding or moving house! We also want you to have experience full of Joy here with us, so we run social events, team nights out, and even away days! -
Wellbeing Matters
Your wellbeing is a top priority, so we have the tools for you to be in control - Employees have access to subscriptions to CALM or Headspace, access to a Mental Health First Aider, Reward Gateways to support you and Employee Assistance Programme.
Our Values and Culture
We're really driven to create something truly exciting and innovative and we want to have fun along the way so our values are at the heart of what we do!
Our values came from within the business so we're excited to shout them from the rooftops!
Real Humans: In the words of Nirvana, come as you are (and come as you aren’t). We are just like you, all wonderful in our own unique way.
Left Field: We like to form ideas, then collaborate to spin them around. We believe this creates true innovation and helps us build ace stuff that our customers and users will love.
Hustle: Quite simply, we don’t mess about, we get things done around here and we do them well.
Joy: Remember that excitable buzzy feeling on Christmas morning when you ran downstairs to open your presents? We believe humans deserve to have this level child like joy in their lives and we strive to make sure everyone in touch with the edays journey feels this.
Tribe: You will see us coming, we move as one and we stick together through all the twists and turns that arise.
If these sound like you then we want to hear from you!
Content Marketing Manager
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